Website Ranks on Google in First Page - SEO tips and tricks by Humseka

In today's article I'm gonna show you exactly how to rank on the first page of Google, step by step. In fact I used this exact formula to rank on the first page of Google for competitive keywords, like link building tools, backlinks, and SEO checklists.

The place where marketers turn for higher rankings and more traffic. And if you wanna rank number one in Google, 

you'll love the actionable steps in this content. Keep reading. I have a confession to make. I used to hate SEO. That's mostly because my first website wouldn't rank no matter what I did. It was super frustrating. I hate you SEO! And to make matters worse, I was following all the advice that I read from so-called SEO experts.

SEO experts

• Create great content
• Add keywords to your page.
• Make sure that your site loads fast.

Yeah that stuff can help a little. But it's not gonna rocket your site to the top of Google's first page. And when I realized that, I decided to run lots of SEO experiments. I tested title tags, backlinks, anchor test, internal links, and more. And over the years, I started to put the pieces together. Flash forward to today and I rank number one in Google for tons of competitive keywords, like no follow links. And "Success Magazine" recently called me "The world's foremost expert on search engine optimization." Okay, enough bragging.

Following the steps that you simply will use to rank on the primary page of Google are

notice 3 Keywords.

So your opening is to seek out 3 keywords. they're keywords that you're going to produce content around within the next step. And here's precisely a way to notice nice, low competition keywords. First, head over to Answer The Public. This free tool finds queries that individuals raise on forums, blogs, and on social media and it turns those queries into awe-inspiring keywords. the most effective part? The keywords that you simply get from Answer The Public are sometimes long tail keywords.

Answer the general public

In case you haven't detected of them before, long tail keywords ar simply keywords that ar long and really specific. as an example, a keyword like keto diet could be a short tail keyword. however keto diet breakfast recipes could be a long tail keyword. albeit not loads of individuals tend to go looking for long tail keywords, they are additionally not super competitive. that makes them good keywords to travel when if you are simply beginning out. Another good way to seek out keywords is believe or not, Reddit. simply head over to a subreddit wherever your audience hangs out and take a glance at the topics that individuals ar talking regarding. you'll even pop these topics into Answer The Public to seek out long tail versions of those topics. Finally, head over to explodingtopics.com. this can be another free tool that bubbles up trending topics in industries like technical school, health, fashion, marketing, and more. and since these topics ar comparatively new, the keywords that individuals use to seek out data on them are not sometimes that competitive.

create epics contents

So once you have got a minimum of 3 keywords able to go, it is time for step variety 2, produce epic content. thus I recently teamed up with BuzzSumo to investigate 912 million articles. And one in every of our additional stunning findings was that the majority content on the net does not get shared or joined to. indeed we have a tendency to found that ninety four of all articles on-line have zero links. Zero. and there is an easy reason for that. Most of the content that folks publish is not that nice. And if it isn't nice, it's gonna wander off among the legion journal posts, tweets, YouTube videos, and Twitch streams that begin each day. thus for your content to square out, it cannot simply be smart, or perhaps nice. For your content to be one thing that somebody else would wanna really link to, it must be epic.

Now there is not any formula for making epic content, as an alternative everybody would bang. however there ar a couple of stuff you will do to extend the chances that folks can share and additional significantly, link to your content. First, you wanna publish content that is long and in-depth. The BuzzSumo study that i discussed earlier uncovered a bit fascinating lump. which lump was that longer content gets additional links than short content. Specifically, long type content gets a mean of seventy seven additional backlinks than short content. will this mean that business longer content can mechanically herald thousands of links? after all not. however business in-depth content that will cowl a whole topic in-depth will increase the chances that folks link to you. for instance, this post from my journal is four,700 words long. and since this post has everything there's to understand concerning link building in one place, over 1,000 totally different sites have joined to that.

A hook to your content

Next, you wanna add a hook to your content. A hook are some things that might build a blogger or journalist wanna link to your content. Your hook are often a stat, a case study example, a novel strategy, a rare interview, a tool or contraption, or perhaps a visualisation. essentially something that creates some other person say wow, i want to link to the present will work. for instance, a couple of years past I revealed this case study of however I accumulated my blog's conversion rate. The hook during this case was a selected case study that folks might reference. I conjointly wrote a few distinctive strategy in this case study, decision the content upgrade, that was another hook. and since my page wasn't simply top quality content however enclosed many hooks, several individuals have joined to it post. currently that your epic content is prepared to travel, it is time for step variety 3, keyword-optimize your content.

Keywords improvement

On page SEO has modified loads over the previous few years. Back within the day, keyword improvement was all regarding stuffing your page with keywords. however that does not extremely work any longer. Instead, the goal of on page SEO these days is to provide Google context regarding what your page is all regarding. affirmative you continue to wanna use keywords on your page. however you furthermore may got to facilitate Google perceive your pages' overall topic. Here's a way to eff. Your beginning is to incorporate your target keyword in an exceedingly few vital places on your page. That means Google will perceive that your page is this specific term. Specifically, you wanna add your keyword to those areas of your page. 

Next, it is time to provide Google additional context regarding your page. and also the best thanks to do that? LSI keywords. LSI keywords area unit words and phrases that area unit closely associated with your target keyword. place otherwise, they're terms that tend to indicate up next to your keyword round the net. for instance, if your target keyword was contemporary blue blood, LSI keywords would be terms like this. And once Google sees these LSI keywords on your page, it makes them say we're assured that this page is really this topic. you'll be able to realize these LSI keywords by looking for your keyword then scrolling to very cheap of the search results. The daring instructed keywords here sometimes create nice LSI keywords. Then sprinkle in an exceedingly few of those LSI keywords on your page and you are smart to travel.

optimize your content for users

With that, let's dive right into step variety four, optimize your content for users. Back within the day, Google would rank pages primarily based nearly 100 percent on United Nations agency had the foremost backlinks. Yes, backlinks area unit still vital. And i will show you precisely a way to build backlinks within the next step. however to rank in Google these days, backlinks are not enough. 

Your content conjointly has to be optimized for users.

Your content conjointly has to be optimized for users. that is as a result of Google pays terribly shut attention to however folks act along with your website within the search results. And if they notice that individuals area unit clicking on your website then quickly heading back to Google, they're going to down rank you. Boring, next! however if they see users jutting on your page, that is a signal that you are giving Google searchers what they require. this is often awesome! and you will sometimes get a rankings boost. With that, here's precisely a way to optimize your content for users in order that they remain your page. First, structure your content thus folks begin obtaining unjust information ASAP. In different words, you do not wanna begin your post off with a protracted rationalization regarding why the subject is very important, that is solely gonna create folks bounce.

Use a brief intro

Instead, use a brief intro, then get right into the steps, tips, recipes, physical exertion plans, or no matter you are gonna cowl in your post. for instance, during this post from my web log, i do not get into a protracted backstory regarding why SEO is very important. Instead, I actually have a short, 5 line intro, then it is time for the primary strategy. Next, ensure that your content's style is on purpose. Studies show that individuals mostly decide your website supported style 1st and content second. thus if your website feels like this, you'll be able to expect a very high bounce rate.

Build Backlinks

Now that does not mean that your website has to win any style awards. Or look fancy. really in my expertise, an easy style tends to figure best. for instance, if you scrutinize this post, there is nothing remotely fancy regarding it. however it will have a clean style that creates it simple to scan and skim. that leads United States to our last step, step variety 5, build backlinks. area unit backlinks still vital for SEO? yea. In fact, Perficient Digital has been trailing the importance of backlinks over the last 3 years. and that they found that links area unit primarily even as vital these days as they were since they 1st started trailing them.

And if you follow the steps to this point by making epic content, optimizing it for users, and adding hooks, you have already got a powerful foundation for building backlinks. It's simply a matter of obtaining your content out there to really build those links. and also the best thanks to do that? Broken link building. In fact, I used broken link building to urge this link from a brilliant authoritative web site. Here's however it works. First, realize a broken link on a page that you simply wanna get a link from. I in person use the useful Check My Links extension for Google Chrome, that is free.

It mechanically crawls all of the links on a page and IDs broken links. Next, you wanna realize a post on your website that may create an honest replacement for the dead link. for instance, I recently found a broken link on this page and once exploring through my website, I found this post that may be a fairly smart replacement. currently it isn't a 1 to 1 match to what the person coupled to however it's shut enough. Finally, reach resolute the individual that runs that website and raise them to swap out the dead link for a link to your content.

Now, for this method you'll be able to undoubtedly work with Associate in Nursing email script as you send these out. however I undoubtedly do not advocate causing out identical generic email to a hundred completely different folks. really Associate in Nursing stretch study that I recently did with Pitchbox found that customized emails got thirty second additional replies than emails that used identical precise pitch for everyone. for instance, you'll be able to see that this broken link building email that I recently sent out is super customized. currently before we tend to shut out this SEO tutorial, I wanna show you a fast bonus step, use distinctive pictures. will mistreatment stock photos on your website hurt your Google rankings? because it seems, they might.

The folks at revive on-line recently ran a motivating experiment. They created ten fresh websites, all optimized around a keyword that they created up. For the experiments, on 5 of the sites they used 5 stock photos that were already used on a bunch of different websites. And for the opposite 5, they really took their own pictures, that means they were 100 percent distinctive.

So what did they find? they found that the 5 websites that had distinctive pictures, that area unit the inexperienced lines during this chart you see here, rank the sites that did not use distinctive pictures, that area unit the red lines from the chart. So, what is the bottom line? Whenever you'll be able to, attempt to use distinctive pictures in your content. These may be photos that you simply take along with your phone. Or illustrations that you simply create in Photoshop. Or screenshots that you simply take yourself. As this study showed, distinctive pictures appear to own an instantaneous impact on rankings. Did you learn one thing new from today's video? If thus, ensure to purchase my YouTube channel right away. simply click on the subscribe button below this video. Also, if you wish exclusive SEO techniques that I solely share with subscribers, head over to backlinko.com and climb on the news report. It's free.